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seo-competitor-analysis

Perform deep SEO competitor analysis

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SEO Competitor Analysis Skill

This skill automates the process of identifying and analyzing SEO competitors to inform content and ranking strategies.

Workflow

  1. Identify Competitors: If not provided, search for the target domain and identify top-ranking sites for similar keywords.
  2. Analyze Keywords: Use web_search to find ranking keywords and search volume (if available via snippets).
  3. Content Gap Analysis: Compare the user's content with competitors to identify missing topics.
  4. Report Generation: Summarize findings into a structured report.

Tools to Use

  • web_search: To find competitors and their ranking content.
  • web_fetch: To extract content from competitor pages for deep analysis.
  • browser: For complex pages that require JavaScript or manual navigation patterns.

Scripts

  • scripts/competitor_finder.py: (Optional) Logic to automate the discovery of competitors using search APIs.

References

  • references/seo_metrics_guide.md: Definition of SEO terms and how to interpret them.
  • references/report_template.md: A standard structure for the final SEO analysis report.